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You may have spotted the lightbulb, cloud, electricity and woodshed symbols on your camera’s screen or menus. You may have also ignored them as being yet another degree of complexity that you don’t need to know about.
Alternatively, you may have seen people on the Internet earnestly discussing colour temperature and swearing by all sorts of essential products that will guarantee perfect results, if you re-mortgage your house this one last time. And ignored it as another expense that you can probably do without.
Well that thing you’re ignoring is one of the most powerful ways of making your photos convey the scene you wanted to capture: white balance.